Customer Experince (CX) Intelligence ROI Calculator
Customer experience ROI depends on many factors, so this model provides a directional estimate. Because CX intelligence frequently reduces churn by improving service quality and recovery, churn improvement is used here as a meaningful proxy for ROI.
MiaRec Customer Experience Intelligence — ROI Calculator
Estimate retained revenue impact from reducing churn, compared to MiaRec investment.
Price
$49 / agent / month
Your Inputs
Number of agents using MiaRec
agents
Used to calculate your annual MiaRec investment.
Active customers
Your current active customer count.
Annual churn rate
20%
1%60%
20% is a common "moderate" benchmark in many recurring revenue businesses. Use your best estimate.
Avg. annual revenue per customer
$
Used to estimate the revenue impact of churn reduction.
Gross margin (optional)
Using revenue
%
Leave blank to model on revenue. Add margin for a more conservative estimate.
How "5% / 10% improvement" works
We reduce the churn rate you entered by 5% or 10% relative. Example: 20% churn → 19% (5% improvement) → 18% (10% improvement).
Your Current Performance
Customers lost annually
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Total annual cost of churn
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Annual MiaRec investment
—
Scenario: 5% churn improvement
New churn rate
—
Additional retained revenue
—
Net gain (savings − investment)
—
ROI
—
Payback (months)
—
Scenario: 10% churn improvement
New churn rate
—
Additional retained revenue
—
Net gain (savings − investment)
—
ROI
—
Payback (months)
—
Additional Revenue Impact
—
Range of net gain after MiaRec investment (5% vs 10% churn improvement)